There is one easy way to determine if your freelance writing marketing plan is working: are you gaining new clients on a regular basis? If the answer is yes you must be doing something right. If the answer is no, there is a good chance that you need to change the way you are marketing your services.
As you know, there is more than one way to find new clients. Some freelance writers spend all their time cold calling companies all over the world. Others spend hour after hour sending cold emails in hopes of landing a few clients. No matter how you market your services you need to do what you are most comfortable with, and of course, what is yielding the best results.
One thing I have found over the years is that tweaking your marketing plan is necessary from time to time. You may be satisfied with your current results, but there is always room for improvement. If you can change a few minor details here and there you may find that your marketing efforts are even more successful. How would that make you feel?
In my opinion it is very important to track the success of your freelance writing marketing plan. Have you had success with cold emails? If so, you should continue with this method and maybe even increase your output. But at the same time, if you are not succeeding with a particular method you should think about replacing it with another for the time being.
Whether or not your marketing plan pays off is a big part of how much success you have as a freelance writer. Once you find something that works, milk it for as long as you can while also thinking about new ways to stay ahead of the curve.
In the past I have talked quite a bit about being organized. To me, organization is essential if you are going to succeed as a freelance writer. You may not think that this is important, but you would be wrong. No matter what you are doing, writing, marketing, or accounting work, being organized will make it easier for you to achieve maximum success.
I have found that staying organized is not nearly as hard as many people think. I do this by using to-do lists, as well as a system for all of my paperwork. You do not have to spend a lot of money on software and filing cabinets to stay organized. After all, you are a freelance writer not a CEO of a large company. Since you are probably your only employee you can get by with a simple system of spreadsheets and folders.
If you feel that your career is getting disorganized you need to fix this as soon as possible. Ask yourself this question: what is causing my problems? Once you know this answer you can then begin to search for a better way of doing things. For instance, early in my career I was constantly disorganized when it came to sending and receiving invoices. But after making a few tweaks this came to an end, and I began to feel much better about my career as a whole.
Believe it or not, staying organized will give you a better chance of success while also cutting out a lot of day to day stress. If you are not 100 percent satisfied with your organizational system, there is no better time than now for making a change.
Even though working as a full-time freelance writer is the best career move I ever made, I realize that this is not something everybody can do. For this reason, I wanted to lend some information and advice on working as a part-time freelance writer. If you don’t have the time or motivation to work as a full-time freelance writer you can always do so as a “side job.â€
Here are a few things to keep in mind if you are going to work in a part-time capacity:
1. If you are going to work a full-time job, in addition to being a part-time freelance writer, you need to have a lot of energy. I did this for a few months at the beginning of my career, and it was not easy. If you add other responsibilities to the equation, such as a family, you need to be careful that you do not burn out.
2. You can make money as a part-time freelance writer, but it will be difficult to pull in a full-time income. I am not saying it is impossible, because I know several part-timers who make big money. But for the most part you should realize that working less hours usually means making less money.
3. You need to leave time for other tasks such as marketing, accounting, etc. One of the biggest mistakes new part-time freelance writers make is believing they will only spend their time writing. Unfortunately, this is not the case. You need to become a professional at time management to ensure that you not only get your writing done, but that you leave time for drumming up new business, paying taxes, and all the other stuff that goes along with running your own business.
If you eventually want to work as a full-time freelance writer you may want to start out on a part-time basis to get your feet wet. In this case, keep the above information in mind. It should give you a good feel for what you will encounter as a part-time freelance writer.
