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Weekend Quick Tip: Use a Blog to Find Clients

Some of you have asked whether or not a blog is a good marketing tool. In my opinion, the answer to this question is yes. Over the past few months I have received a few good offers through this blog. I am hoping that as ChrisBlogging continues to grow that this becomes more and more the case.

Of course, you need two things in order for your blog to generate leads. First and foremost, you need traffic. In other words, if nobody knows about your blog you will not receive many leads. It took several months of hard work for this blog to reach a decent level of traffic, and even then, it is nowhere close to some of the bigger ones in the industry.

Additionally, your blog should show that you are a capable writer. Most of my posts are far from masterpieces, but that being said, they show that I have a good command of the English language and that I know what I am talking about.

I strongly urge every freelance writer to manage a blog. Even if you don’t write on the topic of “freelance writing” you should still start a blog and contribute to it on a regular basis. This will help you to become a better writer while hopefully drawing in new clients. 

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4 Comments »Freelance WritingAugust 16th, 2008

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