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Turn One Keyword Article into More

Writing one keyword article may not sound that exciting. Additionally, it may not be the most profitable job that you accept this year. That being said, you can take a job for one keyword article and turn it into something much more if you know what you are doing.

Here are three things you can do to grow your business by taking a small keyword article project and converting it into many others:

1. Suggest other topics to your client. For example, you may be hired to write one article on cancer. While this may be all that the client wants at the time, suggest additional topics such as different types of cancer, symptoms, treatment options, etc. You may earn yourself additional work on the spot. If not, the client will definitely keep you in mind when they decide to expand in the future.

2. Offer a bulk discount. If you charge $20 for one keyword article, tell the client that you would be happy to do another 10 for them at a rate of $15/each. If they were thinking about ordering more articles in the future, this price break may be all that they need to move ahead right now. Of course, you want to make sure that the discount you give still allows you to earn an hourly wage that you are comfortable with.

3. Ask if you can do anything else. As I have said before, simply asking for more work often times results in additional projects. You may not get another keyword article assignment, but maybe another project that fits into your freelance writing career. Remember, it never hurts to ask.

If you are hired to write one keyword article this may only be the start. From there, use the three tips above to take this small project and turn it into something larger and long term.

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2 Comments »Freelance WritingJune 10th, 2008

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