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Three Reasons why Google AdSense is Overrated

Does the title of this blog post surprise you? Do you think it is a sin that I am possibly suggesting that Google AdSense is overrated? Although I do not want to cause a huge stir with this post, I feel that it is something to consider.

To start with, let me say that I have used AdSense on blogs and websites, and plan on continuing to do so. In fact, if I ever attempt to monetize this blog, AdSense is one program that I will more than likely start with.

But with all of that being said, in my opinion, AdSense is overrated. Here are three details that have led me to this conclusion.

1. From my experience speaking with hundreds of webmasters, AdSense is reserved for the best of the best. In other words, unless you have a highly profitable niche or loads of traffic, your chances of succeeding with AdSense are not that great. Sure, you can make a few bucks here and there, but a full-time income will be out of range.

2. For some reason, Google thinks that they can do whatever they want, whenever they want. And when it comes down to it, I guess they really can. Google is the one company that is synonymous with the internet, and this does not appear to be changing anytime in the near future. But what does this have to do with AdSense, you may ask? Simply put, Google may decide to ban you from their program without explanation. Time and time again accounts are suspended, and publishers are left with no answers as to why. If you don’t believe it, check out this link – These guys lost $200,000 when their account was suspended!

3. AdSense is no longer the only game in town. They may still be the leader in the industry, but they are being gained on. Other ways to monetize your blog or website include: Kontera, Text Link Ads, Bidvertiser, AzoogleAds, AuctionAds, Yahoo! Publisher Network, and many more.

As you can see, I strongly believe that Google AdSense is overrated. This does not mean that you should stop using AdSense, but you should consider your other options.

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13 Comments »Google AdSenseAugust 5th, 2007

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