Spend more Time Servicing Clients
Like most freelance writers, you probably enjoy the writing process more than any other part of your career. Unfortunately, there are other things to consider. If you focus too much on writing and not enough on the rest of your business, you may begin to experience issues.
In this post, I want to talk about servicing clients. It is one thing to land a new gig and complete the job. It is another thing entirely to make the client feel like they are wanted. In short, you want every client to feel like they are your number one priority.
There is a fine line between giving the proper level of service and going overboard. To make this even more difficult, some clients need more attention and â€œhand holdingâ€ than others. This is a judgment call that you have to make as you start a project. Answer this question: how much attention do you think the client will command?
With every client, I attempt to stay in touch as often as necessary. Even if a project is not due for a couple weeks, I like to check in every few days to offer progress updates and ask if there is anything else I can do. It only takes a couple minutes to type a quick email or make a phone call.
Also, make sure you are prompt in replying to any emails or phone calls that you receive. If your client gets in touch it means that they have something to say. This could be anything from a basic checkup to asking if you can help with another project. It is essential that you make yourself available at all times.
If you spend more time servicing clients you will quickly realize that your job is less stressful, and that every project gets completed in a timely, efficient manner.
Donâ€™t leave your clients hanging. Let them know that you are available at all times.