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Keep Clients in the Loop

Some freelance writers get into the habit of accepting projects and not keeping their client in the “loop.” I have found this to be a big mistake. Simply put, you want to keep your client involved from start to finish. While most clients will make sure that this happens, others will rely on you to keep them current with what is going on.

Here are three ways to keep freelance writing clients in the loop:

1. Send regular updates. It is not as difficult as you may think to send updates to clients from time to time. This does not mean that you should email every client everyday. What it does mean is that you should keep them in the loop through regular correspondence. The amount of updates you give a client depends largely on your relationship, as well as the deadline.

2. Be sure to answer emails and phone calls on time. If a client has a question or checks in to see how much progress you have made you need to get back to them in a timely manner. This is the case no matter if they email or call. A freelance writer who keeps clients in the loop is one who will receive repeat work. Be sure to answer inquiries as quickly as possible as to keep clients happy.

3. Never be afraid to call a client if email is not going to work. There may come a time when you need to ask a detailed question, or explain yourself in-depth. As you know this can be difficult to do via email. If you need to call a client you should do so. You may be surprised at how much good this does.

These three tips should go a long way in helping you keep your clients in the loop.

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Comments OffFreelance WritingJanuary 20th, 2009

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