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Are your Freelance Writing Rates too high?

How much are you charging your clients? If you don’t have any clients there is a good chance that your freelance writing rates are too high. In this case, you need to make an immediate change. There is nothing wrong with charging what you are worth, but there is definitely something wrong if you cannot get any work because of your rates. You can escape this trap in two easy steps.

1. Come to the conclusion that your rates are too high. Many freelance writers want to insist that they can receive a lot of work despite their high rates. If this is the case you need to go out and land some clients. If you have no work and buyers are telling you that your rates are too high you need to take this to heart. Owning up to the fact that your freelance writing rates are too high is the first step to overcoming this problem.

2. Lower your rates. Is this easy? No, it never is. But if you are not finding work at a higher rate you need to adjust your way of thinking. This does not mean that you have to cut your rates by a huge percentage. For instance, if you are not finding any work at $.25/word you could reduce your rate to $.20/word and see where this gets you.

The market will determine if your freelance writing rates are too high. If you are consistently landing new clients your rates are probably perfect for the time being. On the other hand, if buyers want to hire you but are constantly saying you charge too much you may want to rethink your positioning. A minor tweak to your rates can go a long way in making you a more successful freelance writer.

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10 Comments »Freelance WritingOctober 21st, 2008

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